Introduction WordPress Membership Theme
Wonderful membership platforms have to be easy enough to work with when membership sites are established, but need to offer the room for these sites to grow as they achieve success. Inside this MemberMouse Overview, we will discuss the advantages and disadvantages of utilizing MemberMouse for WordPress membership websites, and the way that MemberMouse fits the requirements of various users. WordPress Membership Theme
The cool thing about this is that you can change the registered URL, so in the event that you want to use MemberMouse on a website before visiting a manufacturing site, you can enroll the staging website URL and fully set up your website and associates for launch, then migrate the URL into the live site. Once your website URL is registered in your MemberMouse account, you may then download the MemberMouse plugin in your dashboard and then install it on your WordPress website. From that point, you are all set to start configuring your site.If you do not want to set up the website yourself, then you can purchase Quick Start service out of MemberMouse for $299, which comprises a WordPress installation (optional), MemberMouse setup after a consultation telephone, and an optional migration of registration data out of an present site. WordPress Membership Theme
It offers a full-featured alternative for memberships, such as content restriction, flexible billing options, content dripping, restricting logins, and supports programmer tweaks and changes. Additionally, MemberMouse can offer upsells to members, or mechanically offer downsells to customers that wish to cancel so as to boost client retention and maximize revenue. MemberMouse also allows members to update or downgrade memberships .You can take a look at a full feature listing from MemberMouse for all of the juicy details in one spot, or see our summary of some MemberMouse attributes.
MemberMouse creates several pages when installed (like a eCommerce plugin), for example voucher pages, login/out pages for members, and more. It is possible to customize these pages so as to check the best approach for your shop, but I decided to get setup.You are able to check out your membership dashboard when you log into see some compacted information about your site, but because I haven’t set anything up yet, I headed down to the General Settings menu to see what options I had.Under general settings, I navigated to”Other Settings” and was able to alter what members see when logged in, for example, page they’re redirected to and if to display protected menu objects (for example, if you are protecting products from non-members). One setting that many of you may Discover intriguing is the”Access Sharing Security”This little box allows you to limit how many different IP addresses can log in to your website using the same credentials in a 24-hour period. I’d enable more than one IP address in case members use a computer and a mobile device to view your content. That way they don’t get frustrated by being locked out of your website when using another device. For some membership websites, the capability to limit login information is non-negotiable, therefore MemberMouse becomes an appealing option.MemberMouse also allows you to make Worker users under General Settings so that support or sales personnel can log in to your site and member centre in order to create or assist members, but don’t have access to web site configuration choices. When sales or support people log in, they simply have access to the”Manage Members” menu, MemberMouse Dashboard, and Task Logs.As a last note on installation, MemberMouse includes a couple of built-in widgets that you can use to exhibit content throughout your website. For instance, the”Protected Content” widget may exhibit upcoming content to associates based on which membership level access they’ve so they know what things to look forward to (date could be included too ). WordPress Membership Theme
Creating Products with MemberMouse
One word of caution for those of you trying MemberMouse: watch the tutorial movies. Usually documentation is excellent for when I get stuck instead of as a starting point, but I was not certain why memberships and products were split in the way they were.MemberMouse provides membership access to unique goods. If you’re new at this, it might appear redundant to different memberships from products at first; however, this allows you more flexibility in pricing your membership products. You can create a”Bronze” membership accessibility level and tie it to multiple products, like a normal product (at one cost ), a discounted product (using a promotional price), and an affiliate merchandise (using a cost for consumers referred from an affiliate). After watching the videos and understanding that this structure, I really liked the flexibility offered by separating membership access from products.Products are made under Product Settings. Both physical and virtual products are handled from the exact same page, and once your goods are set up, you can then create membership access levels and assign them to your own products. To start, assign your”Associated Access” to your merchandise to”none” since you’ll be setting up memberships later.Together with MemberMouse, you are able to make sign-up fees or trial intervals. If you allow”Trials”, you may optionally specify a price for a trial period (which can be $0), then determine how long trial period will run. If you merely want to use this for a sign-up fee, then you can set a one-day trial then initiate the membership. This isn’t ideal, as the monthly charge will not be shown immediately at checkout since only the signup fee is shown, but it works well enough that it shouldn’t be a problem. Your product description should clarify fees and billing anyhow.You can even make products”shippable” to make the most of the limited shipping approaches available in MemberMouse for memberships that involve physical products. WordPress Membership Theme
Creating Membership Gain with MemberMouse
After products are created, you can then create membership accessibility levels to connect to any of your membership solutions. These membership levels will establish the content restriction rules for members. But, you can also edit the accessibility rules onto a per-post or per-page basis.When you make a membership level, you may assign that accessibility level to a specific product. This is precisely what I had been talking about in terms of flexibility — you can assign an access level for as many goods as you want, so in the event that you offer promotional pricing for email readers or referrals from the own affiliates, you can tie the same accessibility to each of these products.You will also select which categories will be shielded for that access level from the same display. Multiple post categories can be chosen for accessibility. Consequently, MemberMouse supports both tiered and topic-based memberships.As a default option, access will be limited for the whole post for each post in the class. However, you can get around this to exhibit post excerpts and teasers with Smart Tags. Access may also be put on a per-post or per-page foundation while editing a post or page. The article / webpage editor is also where you’ll handle content dripping. Dripping is elastic and super-simple, as you may set a delay in accessibility for every membership level concerning days.After content dripping is installed, you can see schedules for every membership degree below Product Settings > Content Dripping Schedule to get a general view of when each entry level can see content. This webpage will also enable you to mass edit access rights for each membership level, and customize content dripping times for each entry level. It’s really helpful for those that currently have a good deal of content generated, and only want to assign drip times and access rights from 1 display.Not sure how it will look to every member? Look at the top of your screen when previewing your site.
MemberMouse Smart Tags
Before you begin setting up your website to sell membership products, you will want to take a look at some of the built-in shortcodes for MemberMouse, known as Smart Tags. You can use smart tags to add buy links for your products, selectively restrict (or remove restrictions from) certain parts of content to make excerpts, and show member data. Bright tags also allow you to insert links that allow members to handle their own subscriptions, upgrade memberships, or buy new goods. As you’re able to customize the member’s”My Account Page”, you are able to indent bundles for many members, or dynamically display upsells for every membership level.
MemberMouse has yet another sales option of which you may take advantage. Members cannot buy more than one membership degree using MemberMouse. However, you may use a different content restriction tool, known as a package, to supply a topic-based membership. This is also how you can provide upsells to current members. You can assign multiple goods to a bundle in the same way that you can assign multiple goods to a membership access level. Packages allow you to expand the content accessibility that a product supplies when used in this manner.Because Packages are tied to goods in precisely the same way as membership access, bundles can also benefit from material dripping. The benefit to using bundles is that members can buy more than one package at one time.
Selling and Handling MemberMouse Memberships
When you are done learning about smart tags, establishing goods, access levels, and content dripping, you’ll want to sell the memberships you have created. While MemberMouse automatically produces a lot of pages, it doesn’t create a catalog or page. For me this is a good thing, as I think selling memberships to potential users requires long-form content anyway — members probably are not likely to come to your site and navigate for memberships right away.To sell memberships, you’ll need to create pages or posts with purchase links. You can replicate purchase links from the product settings for each product, or generate a buy link using a smart label if the link has been posted on your WordPress website (which is what we’ve done in the screenshot). You can even use MemberMouse’s built-in button fashions instead of the ones out of the theme (mine are somewhat lackluster since we are using the default theme).
MemberMouse prices are dependent on the amount of consumers for your membership site, yet MemberMouse is not a genuine SaaS solution, as the MemberMouse plugin operates on your servers. You install the plugin on your website, but may also possess a MemberMouse accounts; your site then assesses with the MemberMouse licensing server to send information on site usage. As this is a”check in”, your website does not need MemberMouse’s licensing servers to run the membership part of your site. As a result, website performance is completely dependent on your own hosting and environment.MemberMouse pricing ranges from $20 a month for 1,000 users as much as premium and specialist plans at $300-600 per month for websites with over 100,000 users (support is included for the majority of plans). You can try MemberMouse free to get a 14 day trial before committing to using it. Each pricing grade provides different benefits (such as premium support starting with advanced plans), but here is a rough breakdown of price based on number of consumers.
One of the great things about MemberMouse is that members may handle themeselves, which can help free up time you would otherwise spend onsite management. You could also personalize the member”My Account” page to automatically upsell your products for you, or to attempt to save sales if members want to cancel. The members center is geared towards automating and simplifying your website management, which may save massive amounts of time for sites with tens of thousands of members.If you want to downsell members who’d like to cancel, you also can make the most of this MemberMouse Save the Sale page, which permits you to produce a downsell which will be revealed to associates who are looking to cancel a membership. When members do cancel, you may choose to difficult cancel the membership, which blocks access into the members area and logging in, or you can pause the membership. When a member pauses their account (or you choose to place cancellations to membership pauses), their membership is actually frozen so that they still have access to any content that has been released up to that point, but are removed from the drip schedule and cannot access any content that is new. WordPress Membership Theme
Billing and Payments
You are able to bill in terms of days, weeks, months, or even years, and enter the cycle of your choosing (ex: 3 weeks, 1 year, two weeks, etc). Additionally, you are able to bill a one-time fee for memberships (though I would recommend avoiding this unless you’re just starting out, as you’ll always have to pursue new associates, which kind of defeats the purpose of some recurring billing version ).You can also use coupons with MemberMouse, and decide whether to apply them to the first billing cycle or the life of this membership. Coupons can supply a percent off or a dollar-amount reduction. Coupons can also be created to deliver an totally free membership, or you could make a membership for a customer yourself and deductions which membership instead. Coupon usage can be restricted to certain products or quite a few uses.The best part about charging is that you can control recurring billing actions, such as refunds, directly from MemberMouse rather than logging into your account with your payment processor. It’s possible to use one on-site payment method, for example Stripe or Authorize.net, and in precisely the exact same time use PayPal or ClickBank to supply up to three payment options.As cards are tokenized and saved for associates, MemberMouse can also help automate late payment managing to save your customer management staff time and keep your revenue stream flowing. When MemberMouse detects that a card has been diminished , it marks the member’s account as overdue, then sends the member and email requesting him to login and upgrade the card info in the accounts. The member is then instantly charged the sum as a result of member account is reactivated.
MemberMouse isn’t really designed to be an eCommerce platform, but it can allow you to sell some physical products through your site and to sell physical goods with subscriptions, such as magazines (though I believe it does a much superior job with virtual goods compared to physical products). When you produce your product, you mark it as”shippable”, subsequently set up basic shipping prices (such as regular and expedited shipping).Personally, I’d only include shipping as part of the membership prices per month (and advertise this fact!) To simplify my shop management, however, the delivery methods can be helpful for promoting’swag’ items and other bodily products for your site.
MemberMouse includes a couple of integrations built in to assist you with your site management. First, email is critical for communication and engagement. Rather than install an internal email system, MemberMouse integrates directly with email marketing firms like MailChimp and AWeber. You can take advantage of this integration to manage your connection with members using an email platform you’re already acquainted with, and moving members between lists is automatic to help save you time.MemberMouse also integrates with iDevAffiliate to handle affiliates for your membership site. When clients are sent from an affiliate, this can automatically be mentioned in the member account, and you can opt to dynamically display content or provides to associates based on what affiliate referred them to your site.
Speaking of Developers
If you’re a sophisticated user, or have a programmer on staff, you can further automate a lot of MemberMouse functions. Besides smart tags (shortcodes from WordPress lingo), there are plenty of actions and filters available, in addition to a well-documented collection of international functions for use in templates and other custom code. This means that MemberMouse can always be the hub of information for your membership-based small business.MemberMouse also has an API that developers can utilize to incorporate MemberMouse with external systems, which is not the case with all membership plugins. This allows you to create, get, and upgrade information regarding members.
MemberMouse includes email support with all plans, and offers some other tools for users. Total documentation can be obtained, and was pretty helpful for me personally. Some documentation comprises video walkthroughs, and all settings and functions are recorded. I just used the support desk one time for an issue with the wise tag libraryand obtained an answer to the question I filed at the morning later the exact same day, and got a followup email to let me know the problem would be resolved within the next release.Furthermore, there’s developer documentation accessible for website customizations. If you’re running a membership site with tens of thousands of associates, chances are you have a developer on retainer or a single on staff, so getting docs handy for tweaks and customizations is a plus. WordPress Membership Theme
MemberMouse provides enormous functionality and will make it possible for you to see to your membership website like a business rather than a hobby. As it is designed for sites with tens of thousands of associates, this shouldn’t come as a surprise. Setting up a site and basic material restriction is simple (especially with the help of the”Getting Started” videos), but far more customization is possible in case you are eager to generate a time investment in site optimization and setup. There’s definitely a learning curve involved in using MemberMouse, however it is in proportion to the amount of performance you escape the plugin, since it has virtually everything you could want in a membership platform.
MemberMouse makes it easy to improve the Lifetime Value of your members by providing the capability for same-sex earnings. By removing barriers to purchase for existing members, you are able to drastically increase conversions. When members are logged in, purchase links only open a pop-up confirming that the order will be charged to the card to the account to make the purchase essentially a one-click sale (account info is currently prepopulated with the payment information tokenized from the customer accounts ). As you’ve already gone through the time and expense to acquire these associates, up-selling them is made as easy as possible to generate additional revenue and also to help them find different goods.Another intriguing feature is the ability to email purchase links to members, so that when the link is clicked, then members are logged in and delivered to some pre-populated cart to again remove as many obstacles as possible to purchase.The level of service MemberMouse offers was interesting for me personally, as many membership alternatives offer the plugin / integration and service, and that’s it. The Fast Start agency is a white-gloved install and setup, which is offered by a few different providers, but MemberMouse also provides a list of experienced builders, and supports present users to become affiliates to promote the services. Developer resources are also a great improvement, and enable you to customize, tweak, or extend your usage of MemberMouse past WordPress. WordPress Membership Theme