Introduction S2 Membership
Amazing membership platforms have to be simple enough to work with when membership websites are established, but need to offer the room for all these websites to grow as they achieve success. In this MemberMouse Overview, we’ll discuss the pros and cons of using MemberMouse for WordPress membership sites, and the way that MemberMouse fits the requirements of various users. S2 Membership
The neat thing about this is you can alter the registered URL, so if you would like to use MemberMouse on a staging site before visiting a production site, you can enroll the staging website URL and fully set up your site and associates for launching, then migrate to the URL into the live website. As soon as your website URL is registered in your MemberMouse accounts, you may then download the MemberMouse plugin from your dashboard and install it in your WordPress site. From that point, you are ready to start configuring your website.If you don’t need to establish the website yourself, then you can purchase Quick Start support out of MemberMouse for $299, which includes a WordPress installation (optional), MemberMouse setup after a consultation call, and an optional migration of membership data from an existing site. S2 Membership
It supplies a full-featured solution for memberships, such as content limitation, flexible billing options, content dripping, restricting logins, and supports developer tweaks and adjustments. Additionally, MemberMouse can offer upsells to members, or automatically provide downsells to customers who want to cancel in order to boost customer retention and optimize revenue. MemberMouse additionally allows members to update or downgrade memberships .You may take a look at a complete feature list from MemberMouse to all the juicy details in one spot, or visit our overview of some MemberMouse features.
MemberMouse generates several webpages when installed (similar to an eCommerce plugin), for example voucher pages, login/out pages for members, and much more. You can customize these pages in order to test the most effective approach for your store, but I chose to first get setup.You are able to check out your membership dashboard once you log into observe some compacted information about your site, but since I haven’t put up anything yet, I headed down to the General Settings menu to see what choices I had.Under general settings, I navigated to”Other Settings” and managed to alter that which members see when logged in, for example, page they are redirected to and whether to display protected menu items (by way of example, if you’re protecting products from non-members). 1 setting that many of you may find intriguing is that the”Access Sharing Security”This little box allows you to restrict how many different IP addresses may log into your website using the very same credentials at a 24-hour period. I would allow more than one IP address in case members use a computer and a cellular device to view your content. That way they do not get frustrated by being locked from the website when using a different apparatus. For some membership websites, the ability to limit login information is non-negotiable, therefore MemberMouse becomes an appealing choice.MemberMouse also lets you make Worker users under General Settings so that support or sales employees can log into your website and member centre so as to create or assist members, but do not have access to web site configuration options. When support or sales people log into, they simply have access to the”Manage Members” menu, MemberMouse Dashboard, and Activity Logs.As a last note on setup, MemberMouse comprises a few built-in widgets which you can use to exhibit content throughout your website. For example, the”Protected Content” widget may exhibit upcoming content to associates according to which membership level access they’ve so they know what to look forward to (date could be included too ). S2 Membership
Creating Products with MemberMouse
One word of caution for those trying MemberMouse: watch the tutorial videos. Usually documentation is great for when I get stuck instead of as a beginning point, but I wasn’t sure why products and memberships were separated in the way that they were.MemberMouse assigns membership access to unique goods. If you’re new at this, it might appear redundant to different memberships from products at first; however, this allows you far more flexibility in pricing your membership products. You may produce a”Bronze” membership accessibility level and connect it to multiple goods, such as a standard product (at a single price), a discounted product (using a promotional cost ), and an affiliate product (using a price for consumers known as an affiliate). After viewing the movies and understanding this structure, I really liked the flexibility provided by separating membership access from goods.Products are made beneath Product Settings. Both virtual and physical products are handled from precisely the exact same page, and after your products are set up, after that you can create membership access levels and assign them to your products. To start, delegate your”Associated Access” for your merchandise to”none” because you’ll be setting up memberships afterwards.Together with MemberMouse, you can make sign-up fees or trial intervals. If you enable”Trials”, you may optionally specify a price for a trial period (which can be $0), then determine how long trial period will operate. If you only want to use this for a lump-sum payment, then it’s possible to set a one-day trial and then start the membership. This is not ideal, because the monthly charge will not be shown instantly at checkout since just the signup fee is shown, but it works well enough that it shouldn’t be a problem. Your product description should clarify fees and billing anyway.You can also make products”shippable” to make the most of the limited shipping methodsaccessible MemberMouse for memberships which involve physical products. S2 Membership
Creating Membership Access with MemberMouse
Once products are created, you may then create membership access levels to connect to any of your membership products. These membership levels will establish the content restriction principles for members. However, you may also edit the access rules onto a per-post or per-page basis.When you make a membership level, you can assign that access level to a specific item. This is precisely what I had been talking about in regard to versatility — you can assign an access level to as many goods as you want, so if you offer promotional pricing for email readers or referrals from the own affiliates, you can tie the same access to every one of these products.You’ll also select which categories will be protected for that access level from precisely the exact same display. Multiple article categories can be selected for accessibility. Consequently, MemberMouse supports both tiered and topic-based memberships.As a default option, access will be limited for the whole post for each post in the category. However, you can get around this to display post excerpts and teasers using Smart Tags. Access can also be put on a per-post or per-page basis while editing a post or page. The article / page editor is also where you are going to manage content dripping. Dripping is elastic and super-simple, since you may specify a delay in accessibility for every membership level in terms of days.Once content dripping is installed, you can view schedules for every membership degree under Product Settings > Content Dripping Schedule to find an overall view of when each entry level can see content. This page will also enable you to mass edit access rights for every membership level, and customize content dripping times for each access level. It is really helpful for those that currently have a lot of content created, and just want to assign trickle occasions and access rights from 1 screen.Not certain how it will look to each member? Look at the top of your display when previewing your site.
MemberMouse Smart Tags
Before you start setting up your site in order to market membership goods, you’ll want to take a look at a few of the built-in shortcodes for MemberMouse, called Smart Tags. It is possible to use smart tags to insert purchase links for your merchandise, selectively restrict (or remove restrictions from) specific pieces of content to make excerpts, and display member data. Smart tags also let you insert hyperlinks that allow members to handle their own subscriptions, update memberships, or even purchase new products.
MemberMouse has yet another sales option of which you can take advantage. Participants cannot buy more than 1 membership degree using MemberMouse. However, you may use another content limitation tool, known as a bundle, to provide a topic-based membership. This is also the way you’re able to offer upsells to current members. You may assign multiple products to a package in precisely the exact same manner that you can assign multiple products to a membership accessibility level. Bundles allow you to expand the material access that a product provides when used in this manner.Because Bundles are tied to products in the same manner as membership accessibility, bundles may also take advantage of material dripping. The benefit to using packages is that members can buy more than one bundle at one time.
Selling and Managing MemberMouse Memberships
When you’re done learning about smart tags, establishing goods, access levels, and articles dripping, you will want to sell the memberships you have created. While MemberMouse automatically creates a whole lot of pages, it doesn’t produce a catalogue or page. For me personally this is a great thing, as I think selling memberships to potential users requires long-form content anyway — members probably aren’t likely to come to your website and navigate for memberships straight away.To sell memberships, you ought to create posts or pages with buy links. You can copy purchase links from your product settings for each item, or generate a buy link using a smart label if the connection is being posted in your WordPress site (which is what we’ve done in the screenshot). You can also use MemberMouse’s built-in button styles instead of the ones out of the motif (mine are somewhat lackluster since we are using the default theme).
MemberMouse costs are dependent on the amount of consumers for your membership website, yet MemberMouse isn’t a true SaaS solution, since the MemberMouse plugin runs on your own servers. You install the plugin on your website, but will also have a MemberMouse accounts; your site then assesses with the MemberMouse licensing server to deliver data on site usage. As a result, website performance is entirely dependent on your hosting and surroundings.MemberMouse pricing ranges from $20 a month for 1,000 users as much as premium and specialist programs at $300-600 a month for sites with over 100,000 users (service is included for the majority of programs ). Each pricing grade provides different advantages (like premium support starting with advanced programs ), but here’s a rough breakdown of price based on number of consumers.
One of the wonderful things about MemberMouse is that members may manage themeselves, which can help free up time you’d otherwise spend on site management. You can even personalize the member”My Account” page to mechanically upsell your products for you, or to try to conserve sales if members wish to cancel.When members make changes to their accounts, these changes are automatically reflected on your email lists or alternative integrations built to MemberMouse so you don’t have to manually manage fluctuations in membership (i.e., moving out of the”golden” listing to the”platinum” email list). The members center is geared towards automating and simplifying your website direction, which can save huge amounts of time for websites with thousands of members.If you want to downsell members who would like to cancel, you can take advantage of the MemberMouse Save the Sale page, which lets you produce a downsell which will be revealed to associates that are looking to cancel a membership. When a member violates their account (or you opt to set cancellations to membership pauses), their membership is actually frozen so that they have access to some material that has been released up to this point, but are removed from the drip program and cannot access any new content. S2 Membership
Billing and Payments
Billing is extremely flexible with MemberMouse, and bicycles are completely customized. Additionally, you are able to charge a one-time fee for memberships (though I would recommend avoiding this unless you are just starting out, as you’ll constantly have to pursue new members, which kind of defeats the purpose of some recurring billing model ).You might also use coupons with MemberMouse, and determine whether to apply them to the first billing cycle or the lifetime of this membership. Coupons can supply a percent a dollar-amount reduction. Coupons can also be created to deliver an totally free membership, or you could create a membership to get a client yourself and comp that membership instead. Coupon use can be limited to certain products or a number of uses.The best part about charging is that you may control recurring billing actions, like refunds, directly from MemberMouse rather than logging in to your account with your payment processor. Ultimately, MemberMouse integrates with several popular payment providers, such as Stripe, PayPal, Authorize.net, Braintree, and ClickBank. You can use one on-site payment method, such as Stripe or Authorize.net, and in precisely the same time use PayPal or ClickBank to supply up to three payment choices.As cards are tokenized and saved for members, MemberMouse can also help automate late payment managing to save your customer management team time and keep your revenue stream flowing. When MemberMouse finds that a card was diminished , it marks the member’s accounts as late, then sends the manhood and email requesting him to login and update the card information in the accounts. The member can then update billing information from the”My Account” page. The penis is then immediately charged the sum due and the member account is reactivated.
MemberMouse isn’t designed to become an eCommerce system, but it does permit you to sell some physical goods through your site and to sell physical goods with subscriptions, like magazines (although I think it does a far better job with virtual goods compared to physical products). When you create your product, you indicate it as”shippable”, then put up basic shipping rates (such as standard and expedited shipping).As for me, I’d only include shipping as part of their membership pricing a month (and advertise that fact!) To simplify my shop management, however, the shipping methods can be helpful for promoting’swag’ items and other physical products for your site.
MemberMouse includes a couple of integrations built in to help you with your site management. First, email is critical for communication and engagement. It is possible to use this integration to manage your relationship with members having an email platform you’re already familiar with, and moving members between lists is automatic to help save you time.MemberMouse also integrates with iDevAffiliate to handle affiliates to your membership site. When customers are sent from an affiliate, this can automatically be noted in the member account, and you can choose to dynamically display content or provides to members based on which affiliate referred them to your website.
Speaking of Developers
If you’re a sophisticated user, or have a developer on staff, it’s possible to further automate a good deal of MemberMouse functions. In addition to clever tags (shortcodes in WordPress lingo), there are lots of filters and actions available, in addition to a well-documented set of international purposes for use in templates and other custom code. This means that MemberMouse can always be the hub of information for your membership-based business.MemberMouse additionally has an API that programmers can use to integrate MemberMouse with outside programs, which isn’t true with all plugins. This permits you to create, get, and upgrade information regarding members.
MemberMouse includes email support with all plans, also offers various other resources for consumers. Full documentation is available, and has been pretty helpful for me. Some documentation includes movie walkthroughs, and all settings and functions are documented. I only used the service desk time for an issue with the wise tag libraryand received an answer to the question I filed in the morning after the exact same day, and also got a followup email to let me understand the problem would be solved within the next release.Furthermore, there is developer documentation accessible for website customizations. If you are running a membership site with thousands of members, odds are you own a developer on retainer or one on team, so having docs useful for tweaks and customizations is a plus. S2 Membership
MemberMouse offers enormous functionality and will allow you to treat your membership website like a business rather than a hobby. As it is intended for sites with tens of thousands of members, this shouldn’t come as a surprise. Setting up a site and basic content limitation is easy (especially with the help of this”Getting Started” videos), but much more customization is possible if you are willing to make a time investment in website optimization and setup. There is definitely a learning curve involved in using MemberMouse, however it’s in proportion to the sum of functionality you escape the plugin, as it has almost everything you could desire in a membership stage.
MemberMouse makes it easy to enhance the Lifetime Value of your members by providing the capability for one-click sales. By removing barriers to buy for present members, you can radically increase conversions. When members are logged in, buy links simply open a pop-up confirming the order will be billed to the card on the account to make the purchase essentially a one-click sale (account information is currently prepopulated with the payment data tokenized in the customer account). Since you’ve gone through the time and expense to acquire these members, up-selling them is made as simple as possible to generate additional revenue and to help them find different products.Another intriguing feature is the capacity to email buy links to members, so that if the link is clicked, members have been logged in and delivered to some pre-populated shopping cart to again remove as many obstacles as possible to purchase.The degree of service MemberMouse offers was interesting for me personally, as many membership solutions offer you the plugin / integration and support, and that is it. The Quick Start agency is a white-gloved setup and setup, which is supplied by a few different services, but MemberMouse also supplies a list of experienced builders, and encourages current users to become affiliates to promote the services. Developer tools are also a excellent addition, and enable you to customize, tweak, or extend your use of MemberMouse past WordPress. S2 Membership