Introduction Eric Membermouse
Amazing membership platforms need to be simple enough to use when membership sites are launched, but will need to provide the space for these sites to grow as they achieve success. In this MemberMouse Review, we will discuss the advantages and disadvantages of using MemberMouse for WordPress membership websites, and the way that MemberMouse fits the needs of different users. Eric Membermouse
The neat thing about this is you can change the registered URL, so in the event that you would like to use MemberMouse on a staging site before migrating to a production website, you can enroll the staging website URL and completely set up your website and members for launch, then migrate the URL to the live website. Once your website URL is registered on your MemberMouse accounts, you can then download the MemberMouse plugin in your dashboard and then install it in your WordPress website. From that point, you’re all set to start configuring your website.If you don’t want to establish the site yourself, you can purchase Quick Start support out of MemberMouse for $299, which comprises a WordPress installation (optional), MemberMouse installation following a consultation call, and an optional migration of registration data out of an present site. Eric Membermouse
Additionally, MemberMouse can provide upsells to members, or automatically provide downsells to customers that want to cancel in order to boost customer retention and optimize revenue. MemberMouse also allows members to upgrade or downgrade memberships .You may take a look at a complete feature listing from MemberMouse to all of the juicy details in one spot, or see our summary of some MemberMouse features.
MemberMouse generates several webpages when installed (like an eCommerce plugin), such as checkout pages, login/out webpages for associates, and more. It is possible to customize these pages in order to check the most effective approach for your shop, but I decided to first get set up.You are able to check out your membership dashboard once you log into observe some compacted information about your site, but because I have not put anything up yet, I headed down to the General Settings menu to determine what options I had.Under general settings, I navigated to”Other Settings” and managed to change what members see when logged , for example, page they’re redirected to and if to display protected menu items (by way of instance, if you’re protecting products from non-members). One setting that many of you will find intriguing is the”Access Sharing Protection”This little box permits you to limit how many different IP addresses can log into your website using the same credentials at a 24-hour period. I would allow more than one IP address in case members use a computer and a cellular device to look at your content. That way they don’t get frustrated by being locked out of your website when using a different device. For some membership websites, the ability to restrict login information is non-negotiable, therefore MemberMouse becomes an attractive choice.MemberMouse also lets you make Worker users under General Settings so that support or sales personnel can log into your website and member center so as to create or assist members, but do not have access to web site configuration options. When sales or support people log into, they simply have access to the”Manage Members” menu, MemberMouse Dashboard, and Task Logs.As a final note on setup, MemberMouse includes a couple of built-in widgets that you could use to display content throughout your site. By way of example, the”Protected Content” widget may display upcoming content to associates based on which membership level access they’ve so they understand what things to look forward to (date could be included too ). Eric Membermouse
Creating Products with MemberMouse
1 word of warning for those of you trying MemberMouse: see the tutorial videos. Usually documentation is excellent for when I get stuck rather than as a beginning point, but I wasn’t sure why products and memberships were split in the way they were.MemberMouse provides membership access to unique goods. If you’re new at this, it may seem redundant to different memberships out of products at first; however, this permits you far more flexibility in pricing your membership solutions. You can create a”Bronze” membership access level and tie it to multiple goods, such as a standard product (at a single price), a discounted product (with a promotional cost ), and also an affiliate merchandise (with a price for consumers referred from an affiliate). After watching the videos and understanding this structure, I truly liked the flexibility offered by dividing membership accessibility from products.Products are made under Product Settings. Both virtual and physical products are handled from precisely the exact same page, and after your products are put up, after that you can create membership accessibility levels and delegate them to your own products. To begin, assign your”Associated Access” to your merchandise to”none” since you’re going to be setting up memberships afterwards.With MemberMouse, you are able to make sign-up fees or trial intervals. If you enable”Trials”, then you may optionally set a cost for a trial period (which can be $0), then determine how long trial period will run. If you merely want to use this to get a sign-up fee, then you can decide on a one-day trial and then start the membership. This isn’t perfect, because the monthly charge will not be shown instantly at checkout because just the signup fee is shown, but it works well enough that it shouldn’t be a problem. Your product description must clarify fees and billing anyway.You might also create products”shippable” to take advantage of the restricted shipping approaches available in MemberMouse for memberships that involve bodily products. Eric Membermouse
Creating Membership Gain with MemberMouse
Once products are created, you can then create membership accessibility levels to connect to any of your membership products. These membership levels will establish the content restriction principles for members. But, you can also edit the access rules on a per-post or per-page basis.When you make a membership level, you can assign that accessibility level to a particular product. This is what I was talking about in regard to flexibility — you can assign an access level for as many goods as you want, so in the event that you provide promotional pricing for email subscribers or testimonials from your own affiliates, you can tie the identical accessibility to every one of these products.You’ll also select which categories will be protected for that entry level in the exact same screen. Multiple post categories can be selected for access. As a default, access will be limited for the whole article for every single post in the class. Access may also be put on a per-post or per-page basis while editing a post or page. The post / page editor is where you are going to handle content dripping. Dripping is elastic and super-simple, since you may specify a delay in access for each membership level in terms of days.After content dripping is installed, you can see schedules for each membership degree below Product Settings > Content Dripping Schedule to find an overall view of if each entry level can see content. This page will also enable you to mass edit access rights for every membership level, and customize content dripping times for each access level. It’s really helpful for all those of you that already have a good deal of content created, and only wish to assign drip times and access rights from one screen.Not sure how it’ll look to each member? Look at the top of your display when previewing your own site.
MemberMouse Smart Tags
Before you begin setting up your website in order to market membership products, you’ll want to check out some of the built-in shortcodes for MemberMouse, called Smart Tags. You can use smart tags to insert purchase links for your products, selectively restrict (or remove restrictions from) specific parts of content to create excerpts, and show member data. For instance, you can demonstrate an associate’s name on mails or welcome pages, content based on their membership level, or display content based on which affiliate referred the member to your website.Smart tags also allow you to insert links that enable members to handle their own subscriptions, upgrade memberships, or purchase new products.
MemberMouse has another sales option of which you can take advantage. Participants cannot purchase more than 1 membership degree using MemberMouse. But, you may use another content limitation instrument, called a bundle, to supply a topic-based membership. This is also the way you’re able to provide upsells to current members. You may assign many goods to a package in the same way that you can assign many products to a membership access level. Bundles permit you to expand the material access a product supplies when used in this manner.Because Packages are tied to products in the same way as membership accessibility, bundles can also benefit from content dripping. The benefit to using packages is that members can purchase more than one package at a time.
Selling and Managing MemberMouse Memberships
When you’re done learning about smart tags, establishing goods, access levels, and content dripping, you will want to sell the memberships you have created. While MemberMouse automatically produces a whole lot of pages, it does not create a catalogue or sales page. For me this is a good thing, as I believe selling memberships to potential users requires long-form content anyway — members probably aren’t likely to visit your site and browse for memberships straight away.To sell memberships, you ought to create pages or posts with purchase links. It’s possible to replicate purchase links from the product settings for each item, or generate a purchase link employing a smart label if the connection has been posted on your WordPress website (which is what we’ve done in the screenshot). You might even utilize MemberMouse’s built-in button fashions instead of the ones out of your motif (mine are a bit lackluster since we’re using the default theme).
MemberMouse prices are determined by the number of users for your membership website, yet MemberMouse is not a true SaaS solution, as the MemberMouse plugin operates on your own servers. You install the plugin on your site, but will also have a MemberMouse accounts; your website then checks in with the MemberMouse licensing server to deliver data on site usage. As a result, website performance is completely dependent on your own hosting and environment.MemberMouse pricing ranges from $20 per month for 1,000 users up to premium and professional plans at $300-600 per month for websites with more than 100,000 users (support is included for all plans). Each pricing grade provides distinct benefits (such as premium support starting with advanced programs ), but here’s a rough breakdown of cost based on number of consumers.
Among the wonderful things about MemberMouse is that members may handle themeselves, which can help free up time you would otherwise spend onsite administration. For instance, member updates, downgrades, and cancellations can be accomplished by members at the”My Account” page. You can even customize the manhood”My Account” page to mechanically upsell your merchandise for you, or to try to conserve sales if members want to cancel.When members make changes to their accounts, these changes are automatically reflected on your e mail lists or other integrations built to MemberMouse so that you don’t need to manually handle fluctuations in membership (i.e., moving from the”golden” listing to the”platinum” email list). The members center is geared towards automating and simplifying your website management, which may save massive amounts of time for websites with tens of thousands of members.If you’d like to downsell members who would prefer to cancel, you can take advantage of the MemberMouse Save the selling page, which lets you create a downsell which will be shown to members that are looking to cancel a membership. If members do cancel, you may opt to hard cancel the membership, which blocks access to the members area and logging in, or you can pause the membership. When a member violates their accounts (or you opt to set cancellations to membership pauses), their membership is actually frozen so they still have access to any content that has been published up to that point, but are removed from the drip program and cannot get any new content. Eric Membermouse
Billing and Payments
You may continue to bill on a recurring basis forever, or you could decide on a number of bicycles for the membership (such as”3 payments of $19.95″). Additionally, you can charge a one-time fee for memberships (though I’d recommend avoiding this unless you’re just starting out, as you’ll constantly have to pursue new members, which kind of defeats the purpose of a recurring billing model ).You can even use coupons with MemberMouse, and decide whether to use them to the initial billing cycle or the life of the membership. Coupons can provide a percentage a dollar-amount reduction. Coupons can also be created to provide an totally free membership, or you could create a membership for a client yourself and deductions which membership instead. Coupon use can be limited to specific products or quite a few uses.The very best part about charging is that you can control recurring billing activities, like refunds, directly from MemberMouse instead of logging into your account with your payment processor. By way of instance, you can issue refunds from in your MemberMouse admin instead of logging into Stripe or PayPal to do so, and MemberMouse automatically interacts with the proper processor. It’s possible to use one on-site payment method, for example Stripe or Authorize.net, and at precisely the exact same time use PayPal and/or ClickBank to supply up to 3 payment choices.Because cards are tokenized and saved to get members, MemberMouse can also help automate overdue payment managing to save your client management staff time and keep your revenue stream flowing. When MemberMouse finds that a card was declined, it marks the member’s accounts as overdue, then sends the member and email asking him to login and upgrade the card information in the accounts. The member is then instantly charged the sum as a result of member account is reactivated.
MemberMouse is not really designed to become an eCommerce system, but it can permit you to sell some physical products through your site and to sell physical products with subscriptions, like magazines (though I think it does a much better job with virtual goods than physical products). When you produce your goods, you mark it as”shippable”, then put up fundamental shipping prices (like regular and expedited shipping).Personally, I’d just include shipping as part of the membership pricing per month (and promote this actuality!) To simplify my store management, however, the shipping methods can be useful for selling’swag’ items and other bodily products for your site.
MemberMouse has a few integrations built in to assist you with your website management. First, email is essential for communication and engagement. You can take advantage of this integration to manage your connection with members using an email platform you’re already acquainted with, and transferring members between lists is automatic to save you time.MemberMouse also integrates with iDevAffiliate to manage affiliates for your membership website. When customers have been sent from an affiliate, this will be mentioned in the member accounts, and you’ll be able to choose to dynamically display content or provides to members based on which affiliate referred them to your site.
Talking of Developers
If you are a sophisticated user, or have a programmer on staff, you can further automate a lot of MemberMouse functions. Besides clever tags (shortcodes in WordPress lingo), there are lots of actions and filters available, as well as a well-documented set of global functions for use in templates as well as other custom code.In addition, you can make push notifications for site administrators and members for occasions like new member signups or payment receipts. However, these push notifications can also be used to trigger actions in third-party integrations (i.e., sending data to an accounting program ). MemberMouse also has an API that developers can use to incorporate MemberMouse with external programs, which isn’t the case with all membership plugins. This permits you to create, get, and update information about members.
Full documentation is available, and was pretty helpful for me personally. Some documentation includes movie walkthroughs, and all functions and settings are documented. I just used the support desk one time for an issue with the wise tag library, and obtained an answer to the question I submitted in the morning later the same afternoon, and also got a followup email to let me know the issue would be resolved in the next release.In addition, there is programmer documentation accessible for site customizations. If you’re running a membership site with tens of thousands of members, odds are you own a programmer on retainer or a single on team, so having docs handy for tweaks and customizations is a plus. Eric Membermouse
MemberMouse provides enormous functionality and will make it possible for you to see to your membership site like a business instead of a hobby. Setting up a site and basic material restriction is easy (especially with the help of this”Getting Started” videos), but much more customization is possible if you are eager to make a time investment in website optimization and setup. There is definitely a learning curve involved in using MemberMouse, however it is in proportion to the sum of functionality you get out of the plugin, as it has almost everything you might want in a membership stage.
MemberMouse makes it effortless to improve the Lifetime Value of your loved ones by providing the capability for same-sex earnings. By removing barriers to buy for present members, you are able to drastically increase conversions. When members have been logged in, purchase links only open a pop-up confirming that the order will be billed to the card to the account to make the purchase basically a one-click sale (account info is currently prepopulated with all the payment data tokenized from the customer accounts ). Since you’ve gone through the time and expense to obtain these associates, up-selling them is made as easy as possible to generate additional revenue and also to help them find other goods.Another interesting feature is the capacity to email purchase links to associates, so that if the link is clicked, members have been logged in and delivered to a pre-populated cart to again remove as many obstacles as possible to purchase.The level of support MemberMouse provides was interesting for me, as many membership alternatives offer you the plugin / integration and support, and that’s it. The Fast Start agency is a white-gloved install and setup, which is supplied by a few different services, but MemberMouse additionally supplies a list of experienced builders, and supports present users to become affiliates to promote the services. Developer tools are also a excellent improvement, and enable you to customize, tweak, or extend your usage of MemberMouse past WordPress. Eric Membermouse